Over the years, Beverly Hills has become a popular destination for plastic surgery and cosmetic enhancement procedures. Known as one of the most luxurious neighborhoods in the world, Beverly Hills has a reputation for high-end shopping, extravagant mansions, and beautiful people.
As a practice considered among the best for plastic surgery in Beverly Hills, CA, Kadz Plastic Surgery tracks the latest trends and techniques to ensure that our patients achieve optimal results from their cosmetic procedures.
Beverly Hills remains on the leading edge of plastic surgery trends in the U.S. As some procedures rise in popularity and others decline, the future of plastic surgery in Beverly Hills is constantly shifting.
According to the 2020 member survey of the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), the COVID-19 pandemic led to a plastic surgery procedure boom.
Millions of people working from home, canceling their vacations, and looking at their faces over video meetings all day contributed to a rise in procedures and a shift in the overall approval of plastic surgery.
Additionally, while there used to be a predictable schedule for plastic surgery in Beverly Hills, patients now have more flexibility.
For example, in the past, there was a predictable rise in breast augmentations before spring break. Now, patients can squeeze in a procedure over a long weekend and return to remote work while they finish recovering.
In addition to the changes that came with the pandemic, social media remains another primary shaper of plastic surgery trends. In 2016, the AAFPRS first coined “selfie awareness” as a driver of patient procedure requests. The desire to look better on social media continues to play an integral part in which procedures patients choose.
In 2021, 79% of plastic surgeons saw an increase in patients looking to improve their appearance on social media and through video conferencing.
In 2019, nose reconstruction (rhinoplasty) became the top plastic surgery in Beverly Hills, finally unseating breast augmentation as the most popular procedure. Additionally, eyelid surgery, facelifts, and liposuction all surged ahead of breast augmentation, leaving it the fifth most popular procedure.
The rise in facial procedures stayed strong through 2020 and 2021, as more people spent their days seeing their faces reflected at them through online meetings and video chats and discovered that they had time to make a change.
The 2021 AAFPRS member survey showed a 40% rise in facial procedures over the year — 83% of members say 75% or more of their operations are for facial plastic surgery. This trend marks a considerable rise over 2020 results, which also trended up on facial procedures.
However, despite the consistent growth, there’s reason to believe we’ll see a new frontrunner for 2022’s top plastic surgery in Beverly Hills.
As the surge in facial procedures begins to wane, we’re seeing growth in body contouring procedures again. In addition, in the last months of 2021, we saw an increase in liposuction procedures, and that trend appears to be sticking around.
According to the American Society of Plastic Surgeons (ASPS) mid-year report released in June 2022, liposuction remained the top procedure in the first half of the year. Facelifts, breast augmentation, tummy tucks, and breast lifts rounded out the top five most popular surgeries.
In addition, we’ve seen a rise in ear pinning for adults, possibly due to ill-fitting masks pulling at the ears or another byproduct of video calls.
One of the most notable plastic surgery trends is the increase in male patients. The surge in plastic surgery procedures has made the practice more commonplace and widely discussed, drawing in more male patients.
As a result, we’ve seen an uptick in ear pinning and gynecomastia procedures to reduce enlarged male breast tissue. Another emerging Beverly Hills trend is the rise in male facial procedures reflecting a desire to retain youthfulness in a competitive market driven by a young workforce.
Similarly, we’ve noticed a rise in minimally invasive cosmetic procedures among men, with an increasing number of men trying Botox, fillers, and laser resurfacing treatments.
We individually tailor every plastic surgery procedure we perform to each patient’s needs, and the newest trend is to be even more customized.
In addition, patients are seeking multiple services conducted simultaneously to achieve more comprehensive results with less downtime. For example, someone receiving a facelift may undergo liposuction and fat grafting or even add a laser treatment or a chemical peel.
Established combination procedures, such as a mommy makeover, continue to trend high. Similarly, we’ve seen an upward trend in patients choosing our total body makeover treatment, which can combine the following popular procedures:
Patients seeking a more significant transformation with less downtime have more options and are taking advantage of the highly skilled surgeons available in Beverly Hills.
As we start a new year, we expect changes in trending plastic surgery procedures. There will likely be an increase in younger patients in their 40s and early 50s receiving mini-facelifts to raise their eyelids, smooth their brows, and refine their jawlines.
In addition, anticipate a greater shift toward patients choosing more subtle results, with a decline in overfilled lips, unmoving facial features, and dramatic breast enhancements.
Regardless of what’s trending, at Kadz Plastic Surgery, we believe in finding the correct procedure to achieve your aesthetic goals. Our skilled team is ready to discuss your concerns and find the right solution for your needs. Schedule an appointment today, and learn how we can highlight your natural beauty.
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